Paid Social Specialist – Hands-On Campaigns, Hybrid Flexibility & Perks

If you want to advance your career in digital marketing, the Paid Social Specialist role at Paysafe could be a strong choice. This full-time position offers a hands-on opportunity to own and optimise paid social campaigns for major B2B brands. The company favours a hybrid work model, providing flexibility and balance for modern professionals.

Role Overview: Managing Paid Social Campaigns

The specialist will support the Paid Social Manager in daily campaign setup, optimisation, and reporting. Expect to work closely with platforms like Meta and LinkedIn, expanding to environments like TikTok and X for greater reach. You’ll experiment with different creative strategies and target audiences to drive key outcomes—primarily lead generation, new user acquisition, and expanding brand consideration.

You’ll interact with various teams, including Sales and Analytics, to ensure a fully integrated approach. The goal is to optimise the user journey at each touchpoint, with responsibilities that require strong data analysis and creative decision-making. Finally, you’ll be expected to communicate insights to management and represent the channel on major projects.

Pros: Standout Benefits & Career Growth

Paysafe’s compensation package is competitive for marketing roles, with attractive benefits too. Enjoy free breakfast, summer hours for early Friday finishes, and the freedom to work abroad for up to two weeks per year, making work-life balance a reality.

Other highlights include private health insurance covering pre-existing conditions, enhanced family policies, and equality-focused communities for professional and personal support. The chance to test company payment products with a joining bonus adds extra appeal for fintech enthusiasts.

Cons: Potential Drawbacks to Consider

If you prefer fully remote opportunities, the required hybrid model could be restrictive. There is also an expectation for hands-on, tactical execution, so this might not suit those aiming for more strategic or high-level oversight roles.

With close collaboration across multiple departments and management reporting, the pace can be brisk and may not be ideal for those who like solitary or slow-paced environments.

Our Verdict: Is Paysafe Right For You?

For digital marketing professionals passionate about hands-on campaign management and working in a dynamic, supportive culture, this is a compelling opportunity. The benefits, flexibility, and career growth are distinct positives. However, expect an energetic workplace that values collaboration and direct execution. If that matches your aspirations, Paysafe’s Paid Social Specialist role deserves your application.